DC Partners With General Mills For Justice League Cereals

DC Partners With General Mills For Justice League Cereals

• SUPERMAN: POWER PLAY written by Tony Bedard, penciled by Jerry Ordway
• BATMAN: DARK REFLECTIONS written by Fabian Nicieza, penciled by Rick Leonardi
• WONDER WOMAN: TRUTH HURTS written by Ivan Cohen, penciled by June Brigman
• AQUAMAN: ALIEN JUSTICE written by Tony Bedard, penciled by Tom Grummett

“We’re excited to bring DC’s Justice League to a broad new audience on the cereal aisle with Big G,” stated Kelly Li, DC Custom Creative + Advertising. “This is just another example of how our team can bring top notch comic talent together to tell original stories with DC characters and organically incorporate top tier brands like General Mills.”

DC’s promotion with General Mills is part of a larger, ongoing partnership with Warner Bros. Consumer Products and is the latest innovative campaign from DC’s Custom Creative Studio, following last year’s KFC: THE COLONEL CORPS custom comic receiving critical acclaim and an Ad Age A-List & Creativity Award nomination.

About Matt McGloin

Matt McGloin is the editor-in-chief and publisher of Cosmic Book News, the independent entertainment news site he founded in 2008. He covers movies, comics, TV, video games and pop culture and has reported major industry scoops over the years, including revealing the Avengers: Endgame title ahead of its official announcement. Through Cosmic Book News, he helped Marvel Comics promote Guardians of the Galaxy and Nova through exclusive previews, artwork, and interviews, with the site also quoted in solicitations and on comic covers. He also reported on Marvel’s Daredevil: Born Again retooling before it was later confirmed by the trades.

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