With Marvel releasing the awesome trailer for The Avengers 2 today, it was only a matter of time before the direct competition fired back.
Warner Bros. CEO Kevin Tsujihara spoke at the Morgan Stanley Technology, Media & Telecom Conference today and addressed superhero movies.
“The key thing is that the movies and the television shows and the games, everything looks very different …you have to be able to take advantage of the diversity of these characters,” Tsujihara said in response to the notion that the business is suffering from “superhero fatigue,” reports Variety.
While DC is building a shared movie universe of their own, which kicked off with Man of Steel, Tsujihara says DC and Marvel are different.
“The worlds of DC are very different,” he said. “They’re steeped in realism, and they’re a little bit edgier than Marvel’s movies.”
Tsujihara noted that it’s easy to promote a superhero movie because lots of different people are already familiar with them.
“The big franchises are becoming more and more valuable,” said Tsujihara. “You don’t have to explain to the consumer what a Batman v Superman is.”
“Batman v Superman: Dawn of Justice” has a March 25, 2016 release starring Ben Affleck as Batman, Henry Cavill as Superman, Gal Gadot as Wonder Woman, Amy Adams as Lois Lane, Laurence Fishburne as Perry White, Diane Lane as Martha Kent, Jeremy Irons as Alfred, Jesse Eisenberg as Lex Luthor, Ray Fisher as Cyborg with Callan Mulvey, Holly Hunter and Tao Okamoto in new character roles for the film. Justice League is to follow directed by Zack Snyder as well.