Loki Season 2 Loses Massive Amount Of Marvel Fans

The Marvel decline continues as around 35% of Marvel fans didn't return for the second season on Disney+.

The Marvel decline continues as around 35% of Marvel fans didn't return for the second season on Disney+.

Loki Season 2 Loses Massive Amount Of Marvel Fans

More bad news for Kevin Feige’s MCU as it is learned Loki Season 2 has suffered a massive loss of Marvel fans.

Nielsen has released the numbers for the Loki Season 2 finale, which when added to the first five episodes of Season 2, reveals a drop of 35%.

Loki Season 2 was watched for 3.386 billion minutes, while Season 1, Marvel’s most-watched season on Disney+, was watched by 5.244 billion minutes.

That’s a loss of 1.858 billion minutes viewed.

The Loki Season 2 finale is also down 30% from the Season 1 finale.

The numbers below also reveal a massive drop of nearly 50% for the penultimate episode of Season 2 compared to Season 1.

Likewise, the first episode of Season 2 is down nearly 40% compared to the premiere of Season 1.

We also see that both seasons feature a bump toward the end of the season, which means fans are binge-watching the episodes and likely didn’t tune in to watch week-to-week; however, we see the bump is much larger for the last two episodes of Season 1 compared to Season 2.

Loki Season 2 also took a big dip at Rotten Tomatoes. Season 1 has a score of 92% while Season 2 is at 82%. It’s the same for the Rotten Tomatoes Audience Score as fans have rated Season 1 90% while the score for Season 2 is at 81%.

loki season 2 marvel disney plus

Marvel decline continues

The decline in viewership with Loki Season 2 also fits with Kevin Feige’s approach to Phase 4 and Phase 5 which has seen a big decline.

Just recently saw The Marvels absolutely bomb at the box office, the worst-performing MCU and superhero movie of all time. Quantumania also bombed big time so much so that writers have been fired and rumors offer Kang will be replaced as the MCU’s big villain. Thor: Love and Thunder is also another bomb, with the film’s director coming out and revealing he didn’t even like the character.

The rest of the Marvel Disney+ shows are also said to be in hot water as Daredevil: Born Again is getting retooled, Ironheart has been yanked from the release schedule, and rumors have offered the upcoming Echo series is also bad and is the reason all the episodes are getting released at once, a first for Marvel. Following the big failure of Secret Invasion on Disney+, it has also been reported Marvel TV is getting an overhaul.

As a result of Kevin Feige’s poor performance, Disney CEO Bob Iger has confirmed Disney is pulling back on Marvel.

loki season finale nielsen
Loki Season 2 finale Via Nielsen

Loki Season 2 Ratings (millions of minutes):

  • Episode 1: 446
  • Episode 2: 588
  • Episode 3: 525
  • Episode 4: 514
  • Episode 5: 560
  • Episode 6: 753

Total: 3.386 billion

Loki Season 1 Ratings:

  • Episode 1: 731
  • Episode 2: 886
  • Episode 3: 713
  • Episode 4: 813
  • Episode 5: 1080
  • Episode 6: 1011

Total: 5.244 billion

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