Following ticket sales breaking all kinds of records, The Avengers: Endgame is said to be “mind-blowing” and will open huge at the box office.
According to a source at Deadline who has already seen the movie, there is no fear that the movie will perform under expectations or that reviews will be bad, adding that the second half of the movie is “mind-blowing.” In addition, it is said that The Avengers: Endgame will more than likely outperform estimations even though it comes in at run-time of 3 hours and 2 minutes in length (Infinity War came in at 2 hours and 29 minutes).
Avengers: Endgame box office projections
Regarding the opening weekend box office projections for The Avengers: Endgame, they are ranging from $200 million-$250 million, upwards of $260 million, while other analysts are offering a $300 million opener could be possible. Currently, Infinity War holds the opening weekend box office record in the U.S. with about $257.7 million. It’s thought that due to strong ticket sales of The Avengers: Endgame, the record will be shattered by the follow up to Infinity War that sees the remaining Marvel heroes take on Thanos in an attempt to undo the Great Titans Snap that killed off half the universe.
Marvel has also announced that The Avengers: Endgame will open on Apr. 24 in China, which mean it will kick off in the Land of the Rising Sun with the rest of the world. It’s suggested with the Chinese box office that Endgame could have a near billion dollar worldwide opening, possibly somewhere around $840 million. Last year when Infinity War opened, it didn’t have a Chinese debut and brought in $640.4 million, but two weeks later when it did open in China, Infinity War brought in another $199.3 million, so combining the two numbers gives Infinity War $839.7 million. It’s probably safe to assume that with The Avengers: Endgame opening in China along with the rest of the world (72%), the opening box office worldwide weekend will be even higher.
Avengers: Endgame expectations
The Avengers: Infinity War grossed over $2 billion last year, so while there are high expectations for The Avengers: Endgame, assuming Kevin Feige and the Russo brothers can come through for the fans, there shouldn’t be anything to worry about. Marvel has also been releasing only small amounts of footage, which has been keeping the fans salivating for more. Director Joe Russo previously compared the marketing surrounding The Avengers: Endgame to Star Wars: Empire Strikes Back.
“We talked about all scales of marketing. The thing that’s most important to us is that we preserve the surprise of the narrative,” Russo recently told Empire Magazine. “When I was a kid and saw The Empire Strikes Back at 11 am on the day it opened, and sat there until 1-pm watching it back to back to back, it so profoundly moved me because I didn’t know a damn thing about the story I was going to watch. We’re trying to replicate that experience.”
“The Avengers: Endgame” opens Apr. 26.