The Avengers: Endgame directors, Joe and Anthony Russo, are announced to be producing a DC vs Marvel documentary series for Quibi, a new mobile video platform.
The series is titled Slugfest and is based on the book Slugfest: Inside the Epic, 50-Year Battle Between Marvel and DC by Reed Tucker.
Don Argott and Sheena M. Joyce, the directors behind Framing John DeLorean and Believer are helming, with AGBO CEO Todd Makurath, Peter Rieveschl (The Amazing Race), Nick Gilhool (Top Chef) and Jen Casey (Extreme Weather) producing the series.
Joe and Anthony Russo are also known for directing Marvel’s The Avengers: Infinity War, Captain America: Civil War, and Captain America: The Winter Soldier.
“The men and women who were behind the creation of some of the best-known and most revered characters in the world will share their stories and reflect on the symbiotic relationship between DC and Marvel, whose rivalry pushed the medium to its greatest heights,” a statement from Quibi offers. “The series features the stories of the remarkable behind-the-scenes endeavors and achievements that defined these industry titans, from the secret crossover inspired by the Halloween parades of small-town Rutland, Vermont, to the history behind the bone-crushing handshake between Superman and Spider-Man, in the first official crossover.”
Quibi officially launches in the U.S. on April 6, 2020.
DC vs Marvel coming to Quibi
The book is described as:
THEY ARE THE TWO TITANS OF THE COMIC BOOK INDUSTRY–the Coke and Pepsi of superheroes–and for more than 50 years, Marvel and DC have been locked in an epic battle for spandex supremacy. At stake is not just sales, but cultural relevancy and the hearts of millions of fans.
To many partisans, Marvel is now on top. But for much of the early 20th century, it was DC that was the undisputed leader, having launched the American superhero genre with the 1938 publication of Joe Shuster and Jerry Siegel’s Superman strip. DC’s titles sold millions of copies every year, and its iconic characters were familiar to nearly everyone in America. Superman, Batman, Wonder Woman–DC had them all.
And then in 1961, an upstart company came out of nowhere to smack mighty DC in the chops. With the publication of Fantastic Four #1, Marvel changed the way superheroes stories were done. Writer-editor Stan Lee, artists Jack Kirby, and the talented Marvel bullpen subsequently unleashed a string of dazzling new creations, including the Avengers, Hulk, Spider-Man, the X-Men, and Iron Man.
Marvel’s rise forever split fandom into two opposing tribes. Suddenly the most telling question you could ask a superhero lover became “Marvel or DC?”
Slugfest, the first book to chronicle the history of this epic rivalry into a single, in-depth narrative, is the story of the greatest corporate rivalry never told. Complete with interviews with the major names in the industry, Slugfest reveals the arsenal of schemes the two companies have employed in their attempts to outmaneuver the competition, whether it be stealing ideas, poaching employees, planting spies, or launching price wars. The feud has never completely disappeared, and it simmers on a low boil to this day. With DC and Marvel characters becoming global icons worth billions, if anything, the stakes are higher now than ever before.