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Amazing Spider-Man 2 will be swinging into this season’s Superbowl as it has become known that Sony has purchased a spot to show off new footage.
Deadline has it that the Superbowl ads cost upwards of $4 million for a 30-second spot.
Paramount will also reveal a spot for Michael Bay’s Transformers: Age of Extinction.
It’s reported that Disney has purchased a spot as well, but is undecided as of yet which movie to showcase. It’s possible it could be a Marvel Studios film as Captain America: The Winter Soldier debuts in April and Guardians of the Galaxy has an August 1st release.
Lionsgate has purchased a spot in the Superbowl pre-game show, and it’s said once again that Warner Bros. has opted out.
As Superbowl XLVIII airs on Fox, maybe we’ll get a spot for Bryan Singer’s X-Men: Days Of Future Past as well.
Superbowl XLVIII airs February 2nd.